What does Gangnam Style mean? If you didn’t know then you are not alone as searches related to this question soared in October according to Google Trends. Bing’s list of top searches for 2012 also list Psy’s “Gangnam Style” as a hot search topic while Ask.com creatively put their Top Questions of 2012 into a video. As marketers we all wish our brands would crack into the top search trends (for the right reasons), and one way to do so is to creatively tie our brands to relevant trending topics. Here’s to you Mike & Mike, HubSpot, and The Denver Nuggets for riding the trend of one of the web’s hottest searches in 2012!